The Profit Specialist® Blog

Five Key Topics You Must Address at Your Annual Sales Meeting

A national sales meeting is one of the best ways to bring your company together to set a new, clear direction. For it to be successful and bring the best results, numerous factors including location, facility, and planning bring the whole event together and make a lasting impression on your employees and leadership.

National_Sales_MeetingWhen planning your next annual sales meeting, we have identified five key areas successful businesses have used at their events. These key areas lay the right foundation to help businesses reach new short and long-term goals.


Success Stories

It is crucial for businesses to highlight successful sales people and what they did to land their key accounts at their annual sales meetings. These stories will help your salespeople emulate successful behavior and understand how their efforts help grow your business. Letting salespeople present their own stories can be often difficult since many are uncomfortable presenting in front of a group.

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Strategies for Selling to the C-Suite - Speaking the Language of Finance

If you’re like most salespeople, getting the opportunity to speak to a C-Suite executive is a moment worth preparing for. You’ll spend more time than normal researching company and leadership data, Selling_to_C-Suite.jpgcreating a presentation, and finally fine-tuning your pitch.

When it comes to C-Suite selling, one of the most important things you can do is speak a language they’re familiar with – the language of finance. C-Suite executives and company leadership make decisions based on financial data and business acumen. By preparing your pitch to tell them how your solution answers their problems, you’re vastly increasing your chances of success. Below, we’ll discuss why speaking the language of finance with them is important, and how you can go about it.


Strategies for Speaking the C-Suite Language

It’s clear that speaking your customer’s language is an important way to drive C-Suite selling. Here are three strategies to help you do so successfully:

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Topics: c-suite

What is Business Savvy? Creating Business-Minded Employees

The most valuable asset your company has is your employees. Not matter what value proposition you offer your prospective customers, it’s what_is_business_savvy.jpgthe employees that make everything tick. If you want to grow and remain competitive, you must make sure your employees are savvy and have a good business acumen.

Below, we’ll discuss exactly what is business savvy, why it matters, and how you can develop it throughout your organization.


What is Business Savvy?

Good business acumen, also known as savvy, occurs when an employee has a strong understanding of how your business works. They intuitively know how you make money, making decisions based on improving your profitability and cash flow. They focus on the larger picture, taking into account the business environment and where your business is headed.

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Topics: Improving Business Acumen, Business Acumen Training, Employee Empowerment

Solve Your Top HR Issues With Business and Financial Acumen

Human Resources departments today have more to worry about than ever before. Employee retention rates are more concerning than ever. Lower retention rates put additional stress on your oHR_Issues.jpgnboarding process and make it harder to keep efficiency levels high.

One of the best ways to improve these pains is by simply training your employees to have a strong business and financial acumen. The savvier your employees are, the more engaged and efficient they’ll be. Business and financial acumen give your employees all the tools they need to learn exactly what makes your business tick, and how their decisions can positively or negatively affect the bottom-line.

Some of the top HR issues you’re facing today can leverage business and financial acumen training programs to start alleviating them.

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Topics: Developing Financial Intelligence, Improving Business Acumen, HR Training Solutions

Consultative Selling Techniques – How to Sell Customer Solutions

Today’s business environment is more competitive than ever, with customers having access to more information at a much faster rate. In fact, many of them are tuning out traditional marketing methods as ThinkstockPhotos-172587440.jpgthey grow increasingly wary of advertisements and other promoted materials.

The fact is that the traditional sales methodology is increasingly obsolete. Cold calling doesn’t work as well due to caller IDs. A large majority of your customers are doing their own research before making any purchases. If you want to beat out your competition and drive greater profits, you need to try something different.


What is Consultative Selling?

Consultative sales involve putting yourself in the customer’s place. Instead of using sales opportunities to convince clients about the benefits of your own products and services, you’re just having a conversation. You’ll ask questions about how their business operates and what challenges they’re facing. As an industry expert you’ll be able to offer them advice and guide them on how they can improve their operations whether it includes your products and services or not.

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Topics: Consultative Selling

Developing Strong Business Acumen in Your Sales Team

If your sales team doesn’t have strong business acumen, it’s going to hurt your business. In fact, many B2B decision-makers select a vendor based on the knowledge and business sense of its sales representative rather than the value of strong_business_acumen.jpgthe products or services.

Why does this matter so much to your potential client? Investing in your sales team’s business acumen skills truly matters, and helps them generate new sales and opportunities.


Salespeople Need Strong Business Acumen

Unfortunately, the majority of employees in any given business simply don’t understand financial acumen and how they make money. For most of your staff, this is problematic. For your sales team, it can be disastrous. Your sales team directly affects how much revenue you make. They need to know what products to push, how much of a discount they can offer, and exactly what your value proposition is.

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Topics: Improving Business Acumen, Business Acumen Training, sales training, Business Simulations

How the Right Sales Meeting Theme Ideas Generate Sales Growth

Annual sales meetings are a tradition for many companies, but not enough sales managers know how to leverage them properly. Sales_Meeting_Theme_Ideas-2.jpgMany of today’s most successful businesses use annual sales meetings to refocus their salespeople and generate new growth.

When developing such an event, proper planning is fundamental. Sales meeting theme ideas might be difficult to come with if you’ve never held an event of this scope. Identifying your goals for your sales meeting will provide clear direction and maximize beneficial impact across your business.


Why Annual Sales Meetings Work

Annual sales meetings are an important part of the sales culture. They give you the chance to gather your team and let them know how the company performed over the last year. It’s often the only chance you’ll have all year to gather the team together, motivate them and speak to them at once.

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Topics: Company Meetings, National meetings

What is Financial Acumen and its link to Sales Training?

Sales teams are usually closely tied to any business’ success and growth, but not many managers equate sales skills to financial skills. Financial_Acumen_-_Sales_Training.jpgDespite this, a salesperson needs strong financial acumen in order to truly succeed and maximize their impact on their business. Many of today’s industry leaders invest in implementing financial acumen into sales training programs, and they’re reaping the rewards.

Educating your salespeople with financial literacy can immediately make an impact on business results. Plus, you’re gaining a competitive edge over your competition and closing more deals at a quicker pace.


What is Financial Acumen?

In its essence, financial acumen means you understand the language of finance. Financial acumen borrows topics from a variety of business segments, such as finance, accounting and statistics.

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Topics: Developing Financial Intelligence, sales training

How a Business Simulation for Sales Training Shapes Better Salespeople

Many businesses know how important it is to train their sales staff, but not enough of them take it far enough. A customized business simulation training program is the perfect way to cap off your sales training, whether you’re looking to build a brand-new staff or bolster your current one. Business_Simulation_for_Sales_Training.jpgSome of the most prominent businesses in all sorts of industries rely on sales simulations to provide better business acumen and financial literacy skills in their salespeople.

A business simulation for sales training program is a great idea for any business regardless of size or industry. Whether you’re looking to fine-tune your existing sales team or build a new one from the ground up, a customized business simulation training program can help you reach new goals and success.


Business Simulations Lower the Learning Curve

Gaining real-world experience is invaluable. Obtaining the chance to get your hands dirty, make mistakes, and learn from them can prove game-changing. Sending your sales staff out into the field to make mistakes, however, isn’t a particularly appealing option.

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Topics: sales training, Business Simulations

Strategies for Selling to the C-Suite

If you’re like most salespeople, getting the opportunity to speak to a C-Suite executive is a moment worth preparing for. You’ll spend more time than normal researching company and leadership data, Selling_to_C-Suite.jpgcreating a presentation, and finally fine-tuning your pitch.

When it comes to C-Suite selling, one of the most important things you can do is speak a language they’re familiar with – the language of finance. C-Suite executives and company leadership make decisions based on financial data and business acumen. By preparing your pitch to tell them how your solution answers their problems, you’re vastly increasing your chances of success. Below, we’ll discuss why speaking the language of finance with them is important, and how you can go about it.


Strategies for Speaking the C-Suite Language

It’s clear that speaking your customer’s language is an important way to drive C-Suite selling. Here are three strategies to help you do so successfully:

The Profit Specialist®

Read More

Topics: c-suite

Business and Financial Acumen Training


The Profit Specialist® offers Business Intelligence Simulations and is the pioneer in building financial literacy.  Every simulation is:

  • custom designed,
  • interactive, 
  • entertaining.

 

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